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100 Million Minutes Reading Challenge

We are very excited to announce that we have just signed up for the 100 Million Minutes Reading Challenge 2018 – a national reading initiative from education charity Achievement for All. Together with schools, early years settings and community groups up and down the country children and young people will have just one week to read for a collective 100 million minutes. Why? Up to two in five children in disadvantaged communities across the UK have difficulties with literacy. We know that introducing all children and young people to the habit of reading in everyday life can improve communication skills and brighten future prospects.


The challenge will kick off on World Book Day (Thursday 1st March 2018) and run until the following Friday. Each day we'll be adding our reading minutes to our overall score, and doing our best to come out on top. For more information, or to find out how to get involved, visit, or follow @AfA_Education on Facebook and Twitter.